Kia Soul - Go Hamster Go Facebook app (Augmented Reality Campaign + Social Media)

In association with digital marketing agency Initiative and creative agency David & Goliath, Total Immersion has unveiled the new D’Fusion@Home Facebook augmented reality application, called “Go Hamster Go!” The game marks the first use of augmented reality in a Kia application for a social media environment — and adds to the cool factor with “game changing” face tracking.(via AugmentedRealityBlog)

The application is available now on the social networking site (www.facebook.com/kiasoul) under the Go Hamster Go! tab.



Developed by: Total Immersion
Agency: David & Goliath