Kia Soul - Go Hamster Go Facebook app (Augmented Reality Campaign + Social Media)

In association with digital marketing agency Initiative and creative agency David & Goliath, Total Immersion has unveiled the new D’Fusion@Home Facebook augmented reality application, called “Go Hamster Go!” The game marks the first use of augmented reality in a Kia application for a social media environment — and adds to the cool factor with “game changing” face tracking.(via AugmentedRealityBlog)

The application is available now on the social networking site (www.facebook.com/kiasoul) under the Go Hamster Go! tab.



Developed by: Total Immersion
Agency: David & Goliath

Transformers Augmented Reality App (Augmented Reality Marketing with Face Tracking)

The very first combination of Augmented Reality & Face Tracking Technology to let fans picture themselves with the head of Optimus Prime. This really takes augmented reality projects to a new level that will help open the creativity we seen in the future. (via Digitalbuzz)



Developed by: Total Immersion
Campaign Site: We are Autobots

Lego Digital Box Kiosk (Augmented Reality + Retail)

Lego's Digital Box Kiosk uses Augmented Reality to show customers what they can do with Lego Technic. The principle of augmented reality could be resumed to "compositing real-time 3D graphics on top of live video footage as if the 3D graphics were in the same space". (via UberGizmo)



Developed by: Metaio