IKEA interior planning tool application (Augmented Reality + Retail)

To help customers imagine how ikea furniture would fit into their houses, this mobile augmented reality solution is created.

The Portable Interior Planner application gives customers the ability to see exactly how the new designs will look in their home, without the need to actually move any furniture!
(via Mobiadnews)



Developed by: Ogilvy and Clanmo
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TAT Augmented ID (Augmented Reality + Identity)

Swedish software designers and mobile interface specialists TAT have released a very cool concept video called Augmented ID that uses facial-recognition technology to give people a view into your social media. Set a work profile and people who meet you can use their phone's camera to see your business card, recent SlideShare presentations, and the like. Switch to personal mode and they'll see your tweetstream, the music you're listening to, and your vlog. (via FastCompany)



Developed by: TAT

Enkin (Navigation + Augmented Reality)

"Enkin" introduces a new handheld augmented reality navigation concept. It displays location-based content in a unique way that bridges the gap between reality and classic map-like representations. It combines GPS, orientation sensors, 3D graphics, live video, several web services, and a novel user interface into an intuitive and light navigation system for mobile devices. (via FastCompany)



Developed by: Enkin

FoodTracer (Augmented Reality Food Shopper)

FoodTracer is an augmented reality mobile phone application that visualizes information about food. FoodTracer is Giuseppe Costanza's final year project for MA Communication Design at Central Saint Martins.(via Fast Company)




Developed by: Giuseppe Costanza